‘Chain Reaction’: Thousands of Ping-Pong Balls Trigger Mousetraps in Pepsi Ad
Pepsi Max celebrated the New Year, not with fireworks, but with a different kind of bang: setting off thousands of mousetraps using ping-pong balls. The eye-popping ad “Chain Reaction” showcases 1,840 ping-pong balls triggering 1,650 mousetraps in an experiment that simulates what happens in a nuclear reactor. Pepsi’s purpose, however, was focused less on replicating a scientific experiment and more on creating a memorable advertisement whose explosive content reflects the essence of its product. Either way, the video is full of energy and fun that you won’t want to miss.