The Evolution of Famous Company Logos in 5 Seconds [GIFs]
It’s a walk down memory lane, the memory lane of the business world. Design site Creative Market made a clever and interesting series of animated GIFs called “Animated Logo Evolutions,” which displays the evolution of 12 company logos in five seconds each.
The GIFs bring us back to logos that no longer exist, then take us through time to present-day logos. The series does more than just portray history, it also visualizes trends in the field of logo design, and perhaps design in general.
Some of the companies have made subtle changes that modernize the original logo, such as Google, Starbucks and Nike. Others, like Apple, McDonald’s, and Pepsi, have made drastic changes that completely transform the logo’s look.
In describing the post, Creative Market writes:
Apple’s logo alone has gone through some dramatic changes, and they’ve been around less than 40 years. And when you factor in companies that have been around even longer — Coca Cola and Pepsi come to mind — the changes are even more momentous. Of course, this leads us to the obvious question: what will these logos look like in the future?
See how some of the biggest companies’ logos have changed over the years: